Justin Bieber wears a Rolex 18k yellow gold Day/Date II for the 2013 Billboard Music Awards
All these music award shows are like Blockbuster Movies. Lots of money spent on top talent, lighting and special effects, but not really that captivating. I exclusively watch these award shows to see what the stylists are putting on their clients in terms of luxury watches.
So on Sunday May 19, 2013, I was watching the 2013 Billboard Music Awards, and I see Justin Bieber accepting an award who was dressed like a modern day Eddie Murphy in black leather outfit. He was adorned with tacky gold jewelery on one hand and a Rolex Day/Date II in yellow gold with champagne diamond dial diamond bezel on the other.
The Rolex Day/Date II is so iconic and timeless symbol which exudes leadership and confidence, but a watch like this in yellow gold on a 19 year old pop star makes me question this particular style choice for sure. I have nothing against this particular Rolex watch or Justin Bieber, I just feel as a watch stylist, I wouldn’t have made that pairing choice. As these celebrities make more money, so do their stylists, which doesn’t necessarily mean they have taste. I understand their is this entire motif going on where you creating a theme of opulence, but I just don’t think it’s appropriate. Even a regular Rolex Day/Date II in Platinum without diamonds would have been a better fit. Thank God it was a Rolex Day/Date II, it definitely could have been a lot worse. Personally, I am not a fan of yellow gold, but there is a place for it, maybe on J-Lo’s wrist, because I think this particular Rolex watch looks a lot better on a women anyway.
Specs on the Rolex Day/Date II Yellow Gold Champagne diamond dial diamond bezel
Case- 41 mm yellow gold oyster
Dial -Champagne with ten diamonds
Bezel- set with 42 diamonds
Bracelet- 18k yellow gold President, semi-circular three-piece link
- Perpetual, mechanical, self-winding
- 3156, Manufacture Rolex
- Centre hour, minute and seconds hands. Instantaneous date and day in windows on the dial with rapid setting. Stop seconds for precise time setting
- Officially certified Swiss chronometer (COSC)
- Paramagnetic blue Parachrom hairspring. High-performance Paraflex shock absorbers
- Bidirectional self-winding via Perpetual rotor
- Retail- $56,200