It’s amazing to see particular partnerships between sports teams and watch companies in the last ten years.
So it’s very fitting that 2012 premier league champions Manchester City Football Club have partnered up with high end watch manufacture Richard Mille. This is a huge honor for both brands and it’s the first of it’s kind for the Manchester City F.C. RIchard Mille is no stranger to partnering up with the best. Their roster includes the likes of Rafael Nadal, Pablo Mac Donough, Bubba Watson, Felipe Massa, Jules Bianchi, Romain Dumas, Charles Leclerc, Adrien Tambay, Martin Brundle and his son Alex.
Not only will Richard Mille become the official timing partner of The Manchester City F.C., but they have also offered to donate a unique timepiece to auction on behalf of the club’s charitable association ‘City in the Community’. The money raised will go towards improving the lives of local children, helping them to achieve their goals and exceed their potential through sport and education.
According to Peter Harrison, CEO of Richard Mille Europe-Middle East-Africa said: “We are proud to announce our partnership with Manchester City whilst the Premier League Champions are celebrating such a significant moment in the history of the club. Manchester City’s commitment to excellence and innovation perfectly matches Richard Mille’s desire to create unique timepieces with a strong and inspiring identity. We look forward to long a successful partnership with Manchester City Football Club.”
As far as Manchester Footbal club is concerned, John Macbeath, Interim CEO of Manchester City, said: “We are extremely proud to form this relationship with Richard Mille, who shares our will to innovate and to push the boundaries in achieving our collective aims. This new partnership provides many exciting opportunities for collaboration through selected VIP events and a bespoke match-day box experience.”